LASH XTNDR MASCARA
e.l.f. Cosmetics
Campaign launch of Lash XTNDR Mascara. Lash XTNDR is a lengthening mascara
that uses buildable tubing technology for lash extension hype in only a swipe.
Art Direction: Amanda Goldstein
Creative Direction: Francine Dreyfus & Nimrat Brar
Photography: Jerome Corpuz & Rikky Fernandes
DP: Jonathan Galan
Video Editing: Andy Akbik
Makeup: Colby Smith
Hair: Jeff Francis
Nails: Fleury Rose
Wardrobe Styling: Liz Cresci
Prop Styling: Chris Gaskill & Erica Oblak
Production: Jess Kahn & Heloise Goodman
Design: Yasmin Rozmee
Retouching: Jessica Gaber
Copy: Emma Guillen